{"id":1543,"date":"2023-08-17T13:35:04","date_gmt":"2023-08-17T13:35:04","guid":{"rendered":"https:\/\/leadscoringoogleads.com\/lead-scoring-google-ads-course\/"},"modified":"2023-10-30T08:28:01","modified_gmt":"2023-10-30T08:28:01","slug":"lead-scoring-google-ads-course","status":"publish","type":"page","link":"https:\/\/leadscoringoogleads.com\/en\/lead-scoring-google-ads-course\/","title":{"rendered":"Lead Scoring Google Ads Course"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1543\" class=\"elementor elementor-1543\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fdd6d3d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fdd6d3d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-10785f0\" data-id=\"10785f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f47f04e elementor-widget elementor-widget-text-editor\" data-id=\"f47f04e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 10-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>1 de septiembre disponible el nuevo curso de Lead Scoring para Google Ads.<\/p><p>El curso complementa al libro y el libro complementa al curso, con el curso tienes 3 meses de tutor\u00edas (2 mensuales) para solucionar dudas.<\/p><p>Te ayudamos en la transici\u00f3n a una nueva metodolog\u00eda de trabajo aplicable al 90% de los proyectos de Google Ads.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-096633a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"096633a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-53e9040\" data-id=\"53e9040\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8072e5e elementor-widget elementor-widget-image\" data-id=\"8072e5e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 10-04-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"220\" height=\"271\" src=\"https:\/\/leadscoringoogleads.com\/wp-content\/uploads\/2023\/08\/curso-lead-scoring-google-ads.png\" class=\"attachment-large size-large wp-image-1170\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b5b445 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7b5b445\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/aprendecondarkmoon.es\/lead-scoring-google-ads\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Comprar Curso<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d0bf7d5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d0bf7d5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dfac78a\" data-id=\"dfac78a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cdbd073 elementor-widget elementor-widget-text-editor\" data-id=\"cdbd073\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Contenido del curso:<\/h2><p><strong>Lead Scoring para Google Ads<\/strong><\/p><p>\u00bfQue es lead scoring para Google Ads?<br \/>Tiempo de retraso de clic a conversi\u00f3n.<br \/>\u00bfNecesito lead scoring? Ventajas de trabajar con lead scoring.<br \/>Todas las conversiones no son iguales.<br \/>Lead scoring un traje a medida.<br \/>Formas de aplicar lead scoring en Google Ads.<br \/>Adi\u00f3s CPA, bienvenido ROAS.<br \/>Fases en un proyecto de lead scoring.<br \/>\u00bfQue ROAS poner de partida en lead scoring.<br \/>Opciones de lanzamientos.<br \/>Campa\u00f1as a CPA y ROAS simult\u00e1neamente.<br \/>Tipos de conversiones en lead scoring.<br \/>La l\u00ednea vertical.<br \/>Estrategias de elecci\u00f3n de se\u00f1ales.<br \/>Las conversiones cruzadas.<br \/>Pr\u00e1ctica creaci\u00f3n conversi\u00f3n de scroll 90%<br \/>El poder de los puntos.<br \/>Asignando puntos a las conversiones.<br \/>Analizando los puntos.<br \/>Conversiones incrementales.<br \/>M\u00e9tricas nuevas para lead scoring.<br \/>Ajuste de puntos de L1.<br \/>El concepto de apretar en lead scoring.<br \/>Pr\u00e1ctica creaci\u00f3n columnas personalizadas para lead scoring.<br \/>Lead scoring en comercio electr\u00f3nico.<br \/>Casos de \u00e9xito en lead scoring.<\/p><p><strong>Algoritmos de pujas autom\u00e1ticas.<\/strong><\/p><p>Patrones e hist\u00f3rico de conversiones.<br \/>Algoritmo conservador.<br \/>Algoritmo investigador.<br \/>Relaci\u00f3n entre presupuesto de campa\u00f1a y algoritmo investigador.<br \/>Relaci\u00f3n entre CPC o ROAS y algoritmo investigador.<br \/>Ajustes de presupuesto para ajustar las pujas.<br \/>CPC manual y optimizar clics vs CPA o ROAS.<br \/>An\u00e1lisis de periodos y tendencias.<br \/>Ajustes de puja.<br \/>\u00bfCuando realizar los ajustes?<br \/>Presupuesto m\u00ednimo de campa\u00f1a para CPA o ROAS<br \/>Trucos de optimizaci\u00f3n.<br \/>Pr\u00e1ctica de an\u00e1lisis de Lead Scoring en proyecto real de Dark Moon.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>September 1st, the new Lead Scoring course for Google Ads is available. The course complements the book and the book complements the course. With the course, you get 3 months of tutorials (2 per month) to resolve doubts. We assist you in transitioning to a new work methodology applicable to 90% of Google Ads projects. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"footnotes":""},"class_list":["post-1543","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/pages\/1543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/comments?post=1543"}],"version-history":[{"count":1,"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/pages\/1543\/revisions"}],"predecessor-version":[{"id":1544,"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/pages\/1543\/revisions\/1544"}],"wp:attachment":[{"href":"https:\/\/leadscoringoogleads.com\/en\/wp-json\/wp\/v2\/media?parent=1543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}